Joint Base San Antonio > News

JBSA welcomes new ICE director
January 30, 2025 — The ICE system is a web-based tool that collects feedback on services provided by various organizations throughout the Department of Defense... MORE

Understanding ICE: How to make Interactive Customer Evaluation work for you
April 12, 2023 — Customers who use services provided on Joint Base San Antonio installations, such as the bowling alleys, the ID card facilities, the child development facilities and many others, have been submitting complaints, compliments and suggestions for improvement via the Interactive Customer Evaluation, or ICE, system to let managers and leaders know what is working well throughout JBSA and should be continued, as well as what services provided on the installations could use improvement... MORE

How to make ICE comments that get results
October 16, 2019 — Joint Base San Antonio aims to provide exceptional customer service and support to service members and their families. If those Interactive Customer Evaluation, or ICE, service providers meet or don’t meet expectation, you can take actions that provide results... MORE

The ICE system is a real-time direct link to leaders and managers that oversee more than 350 ICE service providers across JBSA.

How to effectively use ICE feedback
April 16, 2019 — How do you feel when you receive feedback about the services you provide?... MORE

When our customers take a brief moment to provide us with positive feedback they may show thanks or appreciation and that feeling alone can make most of us feel warm and happy inside. Naturally though, you are going to check your e-mail, social media or ICE feedback one day and you will experience the shock of negative feedback.

Customer experience defines your organizations
July 11, 2018 — Top companies and businesses were surveyed and asked what the single most exciting opportunity for 2018 was. The results have shown the shift to win over customers is through customer experience... MORE

What is your definition of a positive customer experience? Not too long ago, the answer to winning customers was in the quality of the product that was provided. Today, things have changed dramatically. Now an even more important element has worked its way to the surface of the list.

Five ways to use feedback to strengthen your customer’s experience
April 3, 2018 — With the explosion of social media feedback tools, there are now countless ways your customers can rate you what happened during their experience and how they feel about your organization, products and services... MORE

Four ways to go above and beyond at your job
December 14, 2017 — One of the most impressive things you can do in your job is to strive to continually improve. Alternatively, one of the worst things you can do is to make the same mistakes over and over again. To do this, start by listening to the feedback you get from your customers and actually use it... MORE

Take notice of your customer’s feedback. The Interactive Customer Evaluation, or ICE, program is a great source for process improvement minded ideas, suggestions and feedback.

JBSA customers can download ICE phone app
January 13, 2017 — Customers at Joint Base San Antonio locations can provide feedback on services they utilize through their smartphone using the ICE app... MORE

Customers at Joint Base San Antonio locations can provide feedback on services they utilize through their smartphone using the ICE app.

Understanding ICE: how to make Interactive Customer Evaluation work for you
September 17, 2015 — If you haven’t submitted an ICE comment yet, you are missing your chance to be the voice of major change for JBSA... MORE

Customers who use services provided on Joint Base San Antonio, such as the bowling alleys, the ID card facilities, the child development facilities and many others, have been submitting complaints, compliments and suggestions for improvement via the Interactive Customer Evaluation, or ICE, system. This lets managers and leaders know what is working well throughout JBSA and should be continued, as well as what services provided on the installations could use improvement.